Mengemas perjalanan insentif harus menawarkan pengalaman unik dan berkesan. Desa wisata bisa jadi destinasi pilihan. Merasakan kehidupan ala suasana desa tentu menawarkan sensasi berbeda.
Incentive trip jelas bukan jalan-jalan wisata biasa. Selalu ada pesan dan tujuan yang ingin dicapai. Selain program yang dikemas apik, pemilihan destinasi pun tak bisa sembarangan. Desa wisata bisa jadi pilihan. Tak hanya menawarkan pemandangan yang menyegarkan, peserta perjalanan insentif bisa merasakan kebersahajaan tinggal di desa.
Banyak alasan yang membuat desa wisata jadi pilihan tepat untuk perjalanan insentif Anda. Pertama, jumlah desa wisata di Indonesia sangat banyak dan tersebar di seluruh Nusantara. Asosiasi Desa Wisata Indonesia (Asidewi) mencatat, ada setidaknya 1.838 desa wisata di seluruh Indonesia.
Kedua, banyak desa wisata yang sudah sadar menerapkan protokol kesehatan dan prinsip CHSE atau Cleanliness, Health, Safety, dan Environmental Sustainability. Penerapan CHSE dan protokol kesehatan ini terkait sejumlah aspek seperti sarana prasarana, pelayanan, penyajian kuliner, pemandu wisata, sampai soal homestay.
Alasan ketiga ialah, berkegiatan dan menginap di desa wisata bisa menawarkan pengalaman dan sensasi berbeda bagi peserta perjalanan insentif. Peserta bisa merasakan kehidupan masyarakat setempat, yang tentu berbeda dari kehidupan di kota besar.
Apalagi, kebangkitan pariwisata Indonesia dipercaya dimulai dari desa wisata. Menurut Menteri Pariwisata dan Ekonomi Kreatif (Menparekraf), Sandiaga Uno, desa wisata bisa membuka peluang usaha, peluang ekonomi, dan membuka lapangan kerja seluas-luasnya bagi masyarakat.
Menurutnya, untuk membangun dan membangkitkan pariwisata nasional sebaiknya dimulai dari desa wisata. Itu juga kenapa, desa wisata menjadi andalan Kemenparekraf dalam mendongkrak pariwisata di masa pandemi Covid-19.
Menparekraf juga optimistis desa wisata akan menjadi pandemic winner seiring dengan perubahan tren wisata pasca pandemi. Wisatawan akan memilih destinasi yang mengedepankan rasa aman, nyaman, bersih, sehat dan seiring keberlanjutan lingkungan.
Artinya, dengan mengadakan perjalanan insentif ke desa wisata, Anda tidak hanya menawarkan pengalaman perjalanan yang berbeda, namun juga membantu kebangkitan pariwisata nasional.
English
Tourism Villages, Favorite Incentive Travel Destinations during the Pandemic
Incentive trips have to be packaged in such a way, offering unique and impactful experiences. Tourism villages can be an option for destinations. Experiencing villagers’ simple lifestyle certainly offers a different excitement.
An incentive trip clearly is no ordinary excursion. There is almost always a certain goal or sense that people want to achieve. Aside from well-packaged programs, choosing the right destination can’t be done hastily. Tourism villages can be an option among many. Not only does it offer refreshing scenery, the incentive trip also offers the simplicity of living in the village to its participants.
There are many reasons as to why tourism villages can be the perfect destination for your incentive trips. Firstly, Indonesia has a lot of tourism villages scattered all over the archipelago. Asosiasi Desa Wisata Indonesia or ASIDEWI (a tourism village association) recorded at least 1.838 tourism villages throughout Indonesia.
Second, most of the tourism villages are already aware of and implementing health protocols and the CHSE principles for Cleanliness, Health, Safety, and Environmental Sustainability. The CHSE principles and health protocols implementation are related to a number of aspects such as infrastructures, services, culinary, tour guides, and homestay.
The next reason is that doing activities and staying in tourism villages can offer different experiences and impacts for incentive travel participants. They can experience the locals’ way of living which of course differs from urban lifestyle.
Moreover, the revival of Indonesian tourism is believed to start from tourism villages. According to the Minister of Tourism and Creative Economy Kreatif (Menparekraf), Sandiaga Uno, tourism villages can open up business opportunities, economic opportunities, as well as more job opportunities for the community.
He also said that in building and reviving the nation’s tourism, it’s wise to start from tourism villages. That is also why tourism villages became the mainstay of the Ministry of Tourism and Creative Economy in boosting tourism during the Covid-19 pandemic.
The minister is also optimistic that tourism villages will become a pandemic winner parallel with the post-pandemic tourism trends. Tourists will pick destinations that prioritize a sense of security, comfort, cleanliness, health and environmental sustainability.
This means that by organizing incentive trips to tourism villages, you are not only offering a different travel experience, but also helping the revival of our nation’s tourism.
